Building Clean, Launching Fast
We all know the drill: launch early, avoid feature addiction, iterate fast, and stay focused. It's a simple concept that really resonates.
I want to share a very simple approach to how to follow this in practice. I use it to build my products.
Why you are building the product?
- You want to earn money
- You want to give a value
Let's think about the product as a conversion funnel that leads to these goals.
The basic template: awareness, decision, interaction, value, and payment.
An example based on my product to building to write user stories. This visualization gives you a clear understanding of the key steps a customer has to go through.
Next, create a detailed user flow diagram. In this part, you need to include all the interactions, UX, and features that are needed to get the funnel from part 1 up and running.
But only the ones that absolutely have to be. It's pretty straightforward. If a feature isn't essential for a user to progress through the funnel, you don't need it.
For example, my product has user input, LLM-based content generation, one way of authentication, and the only way to export results.
But I don't need things like uploading avatars, wide export options, or even integrations with task-tracking systems.
Finally, combine funnel and user flow, cut all redundant features and abilities, and complete the conversion flow from awareness to value and payment.
Focus on it while building and iterate after launch following the same principles. With this framework, you will keep focus on the right things and easily go to completion.